Saturday, June 28, 2008

WWF China - Pandas Series- Antelope, Forest, Water Print (China)

Share with you guys on these pics, fromWWF China.



Quite innovative and the prints are not at all incoherant in conveying the message of what the organisation tried to bring through in their various missions (all this while).




The task was to create a campaign that will change this mindset, the result is the Pandas Series below.



The task was to create a campaign that will change this mindset,
The result is the Pandas Series below.





Over 10 million hectares of forests have been protected through our
forest certification and sustainable forest management programs.




WWF and our partners have facilitated the reconnection of 17 lakes to the
Yangtze River, infusing new life to its fragile freshwater ecosystem.





Thursday, June 26, 2008

Hardcore Poverty 赤貧

Hardcore Poverty stands for a stage of severe poverty. It means that a person leads a life whithout basic needs such as foods, clean water, cloths, accomodation, hygienic facilities, or even proper education and medical treatment.
World Bank's statement on Hardcore Poverty explains that an individual survives the day by only possessing USD1 in his pocket. Statistically, there is 1.1billion population in the world falls under this catergory.


赤貧(Hardcore Poverty),是指貧窮的最嚴重狀況,即一個人無法取得生存所需的基本需求,這包括食物、水、衣物、住屋、衛生設備、教育及健康醫療。

根據世界銀行定義,赤貧是指每人每日僅以1美元或以下所得過活,據估計全球約有11億人口生活在赤貧水平之下。

Wednesday, June 25, 2008

"出來"社會工作 (二)

經過18個月圓月缺的日子後的今天, 憶起當初那鼓勇氣,作出一個極為不同凡響的決定~~除了對自己感到驕傲, 也會冒出一把冷汗 !!


那時, 因工作上的性質及要求讓我感覺到無奈, 漸漸的累積下來無形的壓力, 不單覺得很疲倦, 甚至呢 ,可稱謂產生了無聊的效果 !! 唉….


于是呢, 就開始又用回同一招 ~ 三十六計,跳酬為妙計! 過後, 天天買了分報紙, 在經理, 老板娘啦, 還有各位同事們的面前, 將報紙的Classified Ads 那幾貝翻呀, 翻呀… 就借著這舉動來顯示及暗示本人的下一部策略是搞些甚麼東東…哈哈! 像個小孩在爹娘面前作無聲抗議 ......lol

可悲的是, 自己其實並無甚麼人生計劃和釐清的願望. 不瞞你而說, 到現在才發覺原來並非不想計劃,而是沒勇氣去計劃 ! 我猜很多人都會有這種顧慮, 是很norm的~若不是, 很可能每個人都會開拓自己的路, 去做自己喜歡的工作, 各個都當上了自己的老板…大概, 我這種講發法會比較自我吧, 嘻, 但可能這樣子世界才會安然無恙, 要不然, 世上會出現缺乏職員人的問題, 哈!


以上是純屬各人的見解, 如有干擾任何人的情緒而得罪了, 請多多包涵.

又待續, ~~

49 (fortnight) DJ Song

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